Ia’Orana,

Quick press update: HIRO� was featured in three newspapers in California and Ohio this month! You’ll find a copy of one of the articles below.

All three papers highlighted HIRO as a healthier drink for people on the go. These placements are part of TNI’s push to get the HIRO name out to the public, making it easier for IPCs to talk about and sell HIRO products to consumers.

Just a little more attention for Tahitian Noni® products!

a’Orana,Romania. Home to Count Dracula, Transylvania, Bucharest, the beautiful Black Sea Coast�and TAHITIAN NONI® Juice! Tahitian Noni International officially opened its doors in Romania last month, and the response has been incredible.

More than 500 new and prospective IPCs gathered for the official opening on October 14, and they were �juiced�: in their first month of business, Romanian IPCs finished with one of the largest opening sales months in TNI history!

And just last week, 135 brand new IPCs attended Romania’s first-ever Fast Start Camp. Now they’re making plans for Coral Camp in December and the Paris Regional Leadership Conference in April.

Congratulations, Romania, and welcome to the TNI family!

Ia’Orana!

No one knows more about noni than TNI. Period. Now we’re letting the world know about all the research that’s being done on the world’s most amazing fruit, and on the juice that started the billion-dollar noni industry.

Beginning today, you—and your customers and prospects—can go to TahitianNoni.com and find references to 37 studies done on the key benefits of TAHITIAN NONI® Juice:

• Cholesterol-friendly
• Supports the immune system
• Increases energy and physical performance
• Delivers superior antioxidants

In the coming weeks, we’ll also be adding downloadable versions of many of the studies. And as more research comes out, we’ll continue to add it to the website.

This is an incredibly powerful way to introduce people to the benefits of noni. Check it out now, and share this information with someone today!

Ia‚Orana,

More than 1,000 IPCs turned out for the grand opening of the newest Tahitian Noni® product center in Queens, NY last weekend! The event took place on October 6 and the center officially opened to the public on October 8.

„There was a line out the door that morning before the office opened and an even longer one after the event got out that afternoon!‰ said Cim Carver, TNI‚s Northeast region sales manager. „There is a ton of positive energy and we are very excited.‰

The new product center is located at 33-14 Queens Blvd in Long Island City. It includes a beautifully-designed product store, internet access, and training facilities that can accommodate 75+ people.

The New York area is one of the fastest-growing in North America and has one of the largest and most established IPC bases. The new Tahitian Noni product center will help fuel that growth, and we expect to see an explosion of activity!

For the first time ever, Tahitian Noni International is introducing a brand new proprietary blend that combines the power of TAHITIAN NONI® Juice with the heart healthy benefits of black currant! The launch of TAHITIAN NONI Juice with Black Currant is the first in what will be a series of super juice blends that will combine the power of TAHITIAN NONI Juice with the healthy benefits of other exotic super juices.

You can begin pre-ordering the new TAHITIAN NONI Juice with Black Currant on October 1, so you can still order it and have it count towards your September volume! The product begins shipping October 15.

This new blend combines the proven power of noni with other beneficial ingredients:

TAHITIAN NONI Juice
Helps maintain cholesterol at existing normal levels
Supports the immune system
Increases energy and physical performance
Delivers superior antioxidants that help rid the body of harmful free radicals
Black Currant
Four times the Vitamin C of oranges, more potassium than bananas, high in antioxidants
Significant source of Vitamin B6
Attribute their dark color to anthocyanins, a powerful nutritional tool for the body
Raspberry Juice
Contains salicylic acid, quercentin, and catechins
Quercetin is a flavenol that works as an antioxidant
Catechins are flavenols that support the antioxidant defense system
Apple Juice
Rich in phytonutrients
The new TAHITIAN NONI Juice with Black Currant comes in a 4-pack of 500ml bottles for $70 with 70 QV/CV. Please note that purchases of TAHITIAN NONI Juice with Black Currant will not count towards Case AutoShip qualification.

The new TAHITIAN NONI Juice with Black Currant is only available until December 31 or while supplies last, so call 1-800-NoniJuice on Monday to get yours!

Ia‚Orana!

I am often asked whether professional athletes can drink HIROË™ Energy   or not, since they have to follow such strict rules about banned substances. U.S. athletes can now down as much HIRO Energy as they’d like, thanks to recent tests by ConsumerLab.com!

ConsumerLab.com bases their testing on World Anti-Doping Agency regulations, the body that governs most drug testing in sports. HIRO Energy passed with flying colors, meaning athletes across the country can drink up without worrying about how it may affect their test results.

You‚ll find the ConsumerLab.com certification in the Press Room at TahitianNoni.com. This is fantastic news and will open thousands of new doors for IPC’s.

Two New Compounds Isolated in Noni Fruit From Tahiti
That Were Previously Unknown to the World

Provo, Utah - August 23, 2007 ˆ Tahitian Noni International announced today that two new phytochemicals have now been identified in noni fruit from Tahiti that were previously unknown to the world.  In a peer-reviewed study published by the prestigious Journal of Natural Products*, TNI‚s Research and Development team of Shixin Deng, Afa Palu, Brett West, Chen Su, and Bing Nan Zhou reported that two completely new compounds, as well as seven other known compounds isolated in the study, exhibited good anti-inflammatory effects.  Besides the two new compounds, three of the seven known compounds were isolated for the first time in the noni fruit.

Noni fruit from Tahiti is the basis for TAHITIAN NONI® Juice, the number-one selling noni juice product in the world.  „For years, people have been drinking TAHITIAN NONI Juice for its healthful benefits,‰ stated Brett West, director of Noni Benefits Research.  „We are now beginning to isolate the specific compounds within the juice that are responsible for those benefits.  We have also isolated two new compounds that are not found anywhere else in the world.‰  The two new compounds identified have been given the names Tahitianin A and Tahitianin B by their discoverers.

With the largest noni research center in the world, Tahitian Noni International is committed to investigating, isolating, and documenting the benefits of the noni superfruit from Tahiti.  Recent studies have shown that TAHITIAN NONI Juice supports the immune system, increases energy, and is high in antioxidants that are beneficial to the human body.  A double-blind human clinical trial confirmed that TAHITIAN NONI Juice helps maintain cholesterol at existing normal levels.

Tahitian Noni® products may be ordered from a Tahitian Noni Independent Product Consultant, by catalog, by visiting www.TahitianNoni.com , or by calling 1-888-869-9254.

*Journal of Natural Products, 2007, Vol. 70, pages 859 ˆ 862. Published by the American Chemical Society and American Society of Pharmacognosy

About the Company
Tahitian Noni International is a global, research-driven products company that was the first to introduce the benefits of the noni plant to the world outside Tahiti. Founded by two food research scientists in 1995, the company is a leader in the discovery, development, manufacturing, and marketing of noni-based products including beverages, beauty and spa products, weight management lines, and animal nutrition. Headquartered in Provo, Utah, Tahitian Noni International has manufacturing facilities in the United States, Germany, Tahiti, Japan, and China; and sales offices in more than 30 countries worldwide.